Denim Brands

Lara Stone for Calvin Klein Fall 2014

Lara Stone has been announced as the face of the Calvin Klein Jean’s Fall 2014 campaign. The campaign is a throwback to the iconic “In My Calvins” campaign made popular by Brooke Shields, but has gotten a modern update with the inclusion of the hashtag #mycalvins. The ads also feature male model, Matt Terry, who poses along side Lara and will appear starting in September. What do you think of the throwback campaign? Will you participate in the #mycalvins idea?

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