Riley Keough Is The New Face Of Lee

Riley Keough has been named the new face of Lee jeans. Not familiar with Riley? She’s Elvis Presley’s granddaughter!

Appropriately so, she is appearing in the current Rock and Roll inspired campaign for Lee jeans, called “A Lee Don’t Lie.” To lend to the Rock and Roll vibe, the campaign was shot by famed photographer, Terry Richardson. The ads are currently in print in the United States and will also be appearing in Europe, Africa and the Middle East until September.