Denim Events

Diesel x Pam Hogg Party

Diesel and Fashion Scout joined forces to celebrate the Pam Hogg AW13 runway show, hosted exclusively in the brand-new Diesel Village pop-up on London’s iconic Regent St. The event was invite only, Horse Meat Disco topped the bill, with Jim Stanton and Severino Panzetta delivering an amazing set within the intimate setting of the Diesel

Diesel x Pam Hogg Party Read More »

Levi’s x Will.i.am x Coca Cola Limited Edition 501 Jeans for EKOCYCLE

A couple of weeks ago at the Levi’s Haus in Los Angeles, the brand celebrated the Levi’s partnership with will.i.am and Coca Cola. For this partnership, Levi’s created a limited edition 501 jean for EKOCYCLE, a social movement founded by legendary musician and producer will.i.am and Coca-Cola. The limited edition 501 jean is made of

Levi’s x Will.i.am x Coca Cola Limited Edition 501 Jeans for EKOCYCLE Read More »

Donna Ida Denim Drive

Donna Ida is joining together with Jeans for Genes and Newlife again for the Donna Ida Denim Drive! From Tuesday 28th May until 21st June 2013, if you bring in your old jeans to the Donna Ida boutiques in Draycott Avenue in Chelsea, Elizabeth Street in Belgravia, The Village in Westfield London and Swan Lane

Donna Ida Denim Drive Read More »