New Brand: Greywire Denim

There is a new denim brand on the horizon and that is Greywire, created by denim veterans Michael Press and Elie Tehari. The new brand debuted at Coterie and feature’s both styles for men and women. Expect to see classic cuts from a boot cut to skinny for women and slim boot cuts to tapered straight legs for men.

I can already see Elie Tehari fans like Emmy Rossum and Kristen Bell in some of these styles. Click on the image above to read the full article on Greywire.

Image Courrtesy of WWD.