denim

New Denim Brand: Yoga Jeans

Second Clothing’s new Yoga Jeans Campaign looks really hot! The denim campaign celebrates real women. Yoga jeans have a unique fit that flatters a woman’s curves like no other denim in the market… so much so that women of all ages and sizes are singing the praises of these ‘miracle jeans’ and passing the happy

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Private Sales This Week: Frankie B., Diesel, Acne, J Brand, True Religion & More

Wow this weeks denim sales are fantastic! So much choice from many brands! I can’t wait! Frankie B. Jeans start on the Friday 28th August at Hautlook! Looks like it’s going to be a fantastic sale, bootcuts, skinnys, shorts, skirts, acid wash… I can’t wait! I love Frankie B.! I know it’s not denim but

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A. Smile is back!

The 70s are making a comeback! First Dittos resurfaced, now Cherokee Inc teamed with Graj + Gustavsen, a branding firm to A. Smile, a popular juniors denim line that had its peak in the 70s. Graj + Gustavsen will work with Cherokee Inc to make the brand relevant to today’s markets. The brand was founded

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