LOVE Premium Denim

FDJ French Dressing recently announced the launch of Love Premium Denim. The luxury fashion brand is bringing the freedom and flexibility of new jean technology to their customers! Based in Montreal, the jeans are designed to fit women’s unique bodies using a new technology that isn’t yet available. Check out the information below!

“Love Premium Denim is already a game-changer in fashion – it’s a one-of-a-kind type of denim that transforms itself to fit a woman’s body, and we’re confident it will change the way women look at denim and at themselves,” said Noah Stern, FDJ French Dressing CEO. “Now, women across the globe will have the opportunity to abandon the all-too-familiar chaos caused by ill-fitting jeans and find comfort, flexibility and their inner sexiness in FDJ French Dressing’s exclusive Love Premium Denim.”

Love Premium Denim is designed by women for women, with unique 35 percent Lycra technology that instantly slims and flatters a woman’s figure. The goal of this high-fashion denim is to give women a jean option that truly fits them, making them free to move, free to live and free to embrace life. The brand aims to deliver love at first fit, offering the jeans in four styles to fit any silhouette – Suzanne (regular raise, straight leg, sits at natural waist, available in petites), Olivia (mid-rise with slim leg, sits just below the navel, available in petites), Kylie (lower rise with slim leg, sits lower below the navel) and a jegging (mid-rise wide waistband, slimmest leg).

Each fit is meant to flatten the tummy and lift the behind, making women feel as if each sidewalk is their own personal catwalk. FDJ French Dressing is dedicated to empowering women, and was one of the first fashion companies in North America to take on the breast cancer challenge. Each Love Premium Denim fit is named in tribute to a specific breast cancer survivor, and a portion of every jean sold is donated to breast cancer organizations. In addition to online, FDJ French Dressing styles are also available at more than 300 independent boutiques and retailers throughout North America.