Here is the brand new DL1961 Premium Denim Spring 2015 campaign, which launched on the 10th February 2015. Featuring four up-and-coming personalities who are recognized for their creativity, the campaign was shot in the Bronx, New York by famed photographer, Sean Thomas and styled by Mel Ottenberg, who is best known for his work with Rihanna. The photo collage of portrait-style imagery will now appear on billboards in New York and Los Angeles, Taxi TV in New York City and other out of home platforms, in addition to online at their website and the brand’s social channels.
The DL1961 Spring 2015 campaign features models: ÔÇïAmanda Norgaard – Danish model who recently made NYC home. Carlos Naude – Carpenter and Owner of Lumber Juan, custom reclaimed wood furniture handcrafted in the heart of New York. Naude stars alongside his real life girlfriend, Whitney Brown. David Lopez – Skateboarder and Founder of Along, a line of handmade limited edition skateboards and surfboards made from sustainable materials and finally, Whitney Brown – Co-founder of Valentine lingerie and former model.
The new campaign highlights several trends from DL1961’s Spring collection, including vintage fits re-imagined – like the seventies flares and relaxed skinny, Americana detailing such as red and blue side taping and fringe – all in the brand’s revolutionary fabrics, DLX and dlpro. What do you think of it?
